FIME – Festival Internacional de Música Experimental

Visual identity for the first FIME – Festival Internacional de Música Experimental, with artists from 9 countries in 10 days of programming spread across several cultural centers in São Paulo.

FIME – Festival Internacional de Música Experimental

    • Team Giovani Castelucci and Guilherme Vieira

Ibrasotope is an hub that has been dedicated to the experimental music production and diffusion since december of 2007. In July 2015, they organized FIME – Festival Internacional de Música Experimental, with artists from 9 countries in 10 days of programming spread across various cultural centers in São Paulo. In this first edition, the festival's central aspect was the idea of noise, with its multiplicity of interpretations and meanings.

We created the festival's poster, printed program and website, bringing together information such as artists' biographies, programming, service information and curators.

We unified the two main pieces (the poster and the program), using the back of the poster to insert the program information, allowing people to use the program as a poster at the end of the festival. This solution considerably reduced production costs, since we increased the print run and the project relies on one-color printing. The use of different colors of paper allowed for a greater variety of pieces. Working on the theme of "noise", we developed a font whose characters are graphics that we created. We used texts about music, experimentalism, randomness, sound etc. which, when written in this font, become noisy and dense textures.

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